Carah von Funk
carah.vonfunk@gmail.com | Sag Harbor, NY, Amsterdam, SF & NYC | +1 415 815 6619 | www.aurlthatiseasytoremember.com | www.linkedin.com/in/carahvonfunk
jobs
von Funk Ventures | Amsterdam, NYC & SF | 2017 - now
Strategic Marketing Consultant, Executive Producer, Creative Enabler, Publicist
- freelance and permalance
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Specializing in integrated content production, PR/earned media, media buying, cultural branding, VR & AR, experiential physical to digital installations, social media, transmedia storytelling, stunts & media magnetic events, strategic alliances, creative integration, alternative media, branded entertainment and product, print and TVC, contract, negotiation and strategic alliances. Concepting and strategizing new business models for the evolving advertising and entertainment industry. (See appendix below for select roles, clients & case studies).
Venables Bell & Partners | San Francisco CA | 2006 - 2007
SVP, Creative Integration, Strategic Business Development, Executive Producer a.k.a. “Firestarter”
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CLIENTS: Audi, HBO Home Video, PG&E, Barclay’s, and 24 Hour Fitness’ boutique brand “The Loop”
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Key member on the Audi US pitch team, concepted all non-traditional and experiential executions resulting in $70M “win”, the agency’s largest account to date.
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Concepted and produced large-scale, year long, city-wide green experiential events initiatives for PG&E, leveraging relationships with local not-for-profit The Arc of San Francisco, name local artists and ReadyMade magazine resulting in $500K+ in “free” PR/media value.
Crispin Porter + Bogusky | Miami FL | 2004 - 2006 Head of Creative Business Development and Strategic Alliances a.k.a. "Loose Cannon"
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CLIENTS: Burger King, MINI Cooper, Slim Jim, truth anti tobacco, Virgin Atlantic
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Hired by Chief Creative Officer Alex Bogusky to found CP+B’s branded entertainment division.
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Strategized new business models for self-liquidating advertising and agency equity in intellectual properties.
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Initiated, negotiated, and shepherded partnerships in entertainment and truly non-traditional media.
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Deals include: film (Burger King indy film initiative and MINI Cooper Men of Metal film project with CAA); television (first of its kind, advance paid, first-look development deal with Fox Studios Television resulting in 4 optioned projects); fashion (targeted licensing to high-end boutique and mainstream retail distributors for BK, Slim Jim and truth anti-tobacco t-shirts and paraphernalia); publishing (produced CP+B book HOOPLA with Powerhouse Books), and product (limited edition collectible Subservient Chicken action figure with Kid Robot).
MAMA Reps | New York NY | 2000 - 2004
Founder and Principal
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CLIENTS: Nike Presto (via Wieden+Kennedy/Tokyo and Motion Theory), H&M, HBO and US Concepts.
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Conceived and founded first of its kind, full-service freelance creative services agency and alternative media consulting firm, MAMA.
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Linked innovative marketers with top-tier commercial talent to create branded, cultural campaigns and events across traditional and emerging media platforms.
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Curated and managed creative roster comprised of artist including Ryan McGinness, David Ellis and “The Barnstormers,” John Lurie, Graphic Havoc, Bill McMullen, RoStarr, and Plazm in addition to media-side clients such as GUM, Anthem Magazine, TiVo and Soundwalk.
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Produced H&M Soho store grand opening 3 week long, experiential live art exhibition and opening event and award winning film of the work benefiting local NFP "Art Start" resulting in H&M being named NY1's "New Yorker of the Week".
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Spearheaded strategic partnership with premier photography/illustration agency Art Department.
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Generated annual billings in excess of $2M, doubling revenues by second year.
Executive Business Development and Creative Consultant | New York NY | 2000 - 2002
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CLIENTS: TBWA/Chiat, Omnicom/OMD, Blockbuster, Budweiser and New Line Cinema
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Served as sole New York creative executive, marketing and corporate advisor for West Coast-based animation production shops Mondo Media of San Francisco and Honkworm International of Seattle (as Sr. Vice President, Corporate Development and Strategy).
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Headed all East Coast and Los Angeles-based operations including top-level financing, strategic alliances, syndication, advertising and sponsorship sales; as well as creating, developing and pitching customized web series to agencies and brands.
Razorfish | New York NY | 1996 - 2000
Vice President, Business Development and Strategic Alliances, Studios Division
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Co-produced SF MoMA’s first digital art inductee: The Razorfish Subnetwork [www.rsub.com].
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Shepherded original content and license deals from concept, to deal memo, to contract, to execution.
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Production manager of publishing imprint, responsible for books such as flatnessisgod by Ryan McGinness and Danny Clinch’s Discovery Inn and of studio’s indy record label.
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Executive produced flash animation series (including artist George Condo’s Pod People and Marina Zurkow’s Brain Girl).
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Concepted and produced the web’s first online “Magazine Rack” comprised of 20+ exclusive editorial licensors achieving $1M+ advertising value in premiere quarter.
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Executive Producer and co-Creative Director of 1996-1999 Razorfish infamous "May Day" events.
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Received 1999 annual award for “Greatest Contribution to the Evolution of Razorfish Culture.”
von Funk Events | New York NY | 1996
Founder
Friedman, Domiano & Smith | Cleveland OH | Summer 1995
Associate/Plaintiffs' Attorney Firm
Kadokawa Productions US, Inc. | Los Angeles CA | 1990 - 1993
Director of Development
The Samuel Goldwyn Company | Los Angeles CA & New York NY | 1988 - 1990
Creative Executive, Acquisitions and Story Development
Cineplex Odeon Corporation | New York NY | 1988
Associate Director of Publicity and Public Relations
Freelance Film Production | New York NY & Miami FL | 1984 - 1988 Production Manager/Coordinator, Assistant Art Director
preparation
Case Western Reserve University School of Law | Cleveland OH Juris Doctorate
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Dean's List. Student Bar Association. Board of Governors. Focus on contracts, entertainment, copyright and 1st Amendment issues.
New York University Tisch School of the Arts | New York NY
B.F.A. Film and Television, cum laude
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University Honors Scholar – the Dean's Award for top 100 graduates, University-wide. Wrote, directed and co-produced three award-winning short films.
University of California | Irvine CA
Certificate in Social Media Marketing
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6 month advanced fulltime certificate with focus on cross platform content strategy, measurement, listening & analytics, blogging and SEO.
freelance/permalance appendix
• Lecturer – Marketing Principles Hogeschool Utrecht, School of Applied Sciences, Creative Business – Utrecht, Netherlands
• Executive Producer & Creative Consultant Pitch team for AR, VR national retail experiential installation + TVC for Nestle USA via We Believers, NYC
• Executive Producer Special Projects (physical to digital, social) for Kodak Alaris via Junior - SF
• Producer Special Projects for Amnesty International , Vitamin Water, Jagermeister , Aetna, Getty Images -w- Childhood.org via Ogilvy – NYC
• Exclusive Portraiture Rep for artist Ryan McGinness upcoming book Social Work
• Social Media & SEO consultant for Bespoke Collection Wines, Napa, CA• Director of Sales and Marketing for Atascadero Creek Winery – Sonoma, CA
• Digital Strategist and Social Media Community Manager for 3 brands for The Buyer Group – Sonoma, CA
• Fine Art Consultant and Exhibition Publicist for artist Mike Shine’s “Shine Shack” installation at the SFMoCFA - SF
• VP, Word of Mouth & Experiential Marketing for Al Gore’s Current TV – SF
• Executive Producer Special Projects/Branded Entertainment for Amnesty International via Citizen Group - SF
• Casting, Location, Production Manager and co-Producer Horses for Rizzoli Books by photographer Jill Greenberg – Sonoma, CA
• Executive Producer (Special Projects) for Sprint via Goodby Silverstein & Partners - SF
• Instructor at Miami Ad School/SF “The Brand Called You” - SF
additional information & interests
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Co-wrote Mission Statement and application for 501(c)(3) status Board of Directors Lost Hearts & Souls Horse Rescue
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Co-wrote Mission Statement, Board of Advisors, Art Start of New York City.
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Enthusiastic longtime volunteer for Gods Love, We Deliver, Habitat for Humanity & Amnesty International
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North American Editor GRAPHIC Magazine/bis Publishers NL, an award-winning international design and art journal.
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Former youth state and national champion equestrian and champion adult on the NorCal Hunter/Jumper Circuit.